The price of trust in tough times – how iStore is bridging the gap

As we navigate a turbulent economy in a post-pandemic landscape, the team at iStore wants to ensure their customers have one less financial stress on their plate with their budget-friendly deals.

a close up of a cell phone on a table

There’s no way to skirt around the issue of our economy being in a tough spot – especially post-pandemic. Between rising costs of living and inflation all around – the team at iStore, South Africa’s leading Apple reseller brand, hopes to alleviate some financial stress for South Africans needing a new device or an upgrade.

And, while the tech industry is not excluded from pressures of inflation, leading many mobile users to opt for repair services or trade-in options – there are a variety of deals in store that can help quell some of the strain. This includes great bargains on trade-in offers.

The price of responsibility

The best way to tackle the issue of customers hesitating to purchase is to work alongside your customer base as a partner, rather than being isolated from them as merely a point of sale.

If anything, because of the state of our economy, shoppers are more than ever looking for brands and stores they can trust and who offer them transparency and care.

Research by McKinsey on this topic backs this up as it states that consumers are looking for businesses that offer more than just price stability, but also offerings that can break down the costs through subscription models or instalment plans.

And companies who approach their pricing models thoughtfully can help consumers navigate a turbulent economy without feeling exploited.

turned-on MacBook

Beat the tech woes with iStore’s deals

This is why companies like iStore are getting ahead of the tech strain by recognising the impact of inflation on their customers who have helped build their brand’s success over the years.

They don’t want tech buyers to feel the full brunt of the costs – which is where their exciting deals come into play.

These deals include:

1Contract Price Freeze – Ever wonder what it’d be like to get a new phone and not have to pay more than you already do? Well, now you can. iStore is offering customers the chance to trade in their old devices and trade up on the same contract plan. All you need to do is pop into your nearest iStore, have your current iPhone evaluated for trade-in and upgrade your contract with the team.

2Trade-in for exciting discounts – Whether you want a new iPhone, MacBook, or iPad – did you know you can trade in your former Apple device and score a discount on your next one? All you need to do is get your traded-in device evaluated and you’ll get a cash discount on your next purchase – or a voucher to use in-store of the same value.

silver iphone 6 on white table

These offer customers the technology they love without the stress of the current financial constraints.