Get iPhone and more at iStore

At its core, it gives you so much more

The iPhone game-changer everyone is talking about

You know that frustration of wanting the latest iPhone but not wanting to deal with the usual hassles? The long waits, the upfront costs, the complicated payment plans with hidden fees. iStore just figured out what we’ve all been waiting for, and it’s changing how people think about buying Apple products.

Inside iStore's intimate 20th anniversary celebration

Against the backdrop of a golden Sandton sunset, iStore marked its 20-year journey from humble startup to South Africa’s premier tech destination. Hosted at their flagship Sandton Drive store, the celebration blended intimate reunion vibes with spectacular skyline views and live music. 

The one store that made Apple cool in South Africa

From its first V&A Waterfront store in 2005 to 41 locations nationwide, iStore has spent 20 years transforming South Africa’s tech culture—launching Apple firsts, empowering communities through iSchoolAfrica, and setting the standard for service and innovation.